The London 2012 Olympics, Euro 2012 and The Super Bowl were all great examples of how fans are using social media to follow live events and share the moment. However, what’s also clear is that some sports stars and teams are using social media far more effectively than others. Sadly, there are also quite a few sports stars who would be best advised to steer clear of Twitter. This infographic from Eventility, which helps sports clubs to organise themselves online, does a good job of highlighting the winners and losers in this relationship.
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